Summer clean sweep
Summer clean sweep As you ease (or sprint!) your way through summer, consider doing a bit of communications cleaning to set you up for a
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“After the Kentucky Derby” #Davos2022
“After the Kentucky Derby” #Davos2022 My calendar looks is a bit different since I’ve moved on from a 40-year career as a full-time marketing communications
Post-Pandemic: back-to-the-office workplace communications
Post-Pandemic: back-to-the-office communications As your nonprofit, college, or university begins the roll back into your offices and campuses, don’t let your practice of communicating frequently
Your strategic plan needs a plan
Your strategic plan needs a plan We have all read articles (and heard from colleagues) about how strategic plans get “put on a shelf” and
Out with the old…in with the new(ish)
Out with the old…in with the new(ish) Guest post for the Public Relations and Communications LinkedIn Group page The end-of-the-year saying, “out with the old,
Ideas to spark the start of a brilliant New Year
Ideas to spark the start of a brilliant new year My recent blog post encouraged marketing communications professionals to “clean up the old, prepare for
How to leverage GivingTuesday’s 10th anniversary
How to leverage GivingTuesday’s 10th anniversary If you haven’t designed your GivingTuesday campaign yet, it’s not too late. Even small nonprofits with limited staff and
Repeat after me: “a brand is more than a logo.”
Repeat after me: “a brand is more than a logo.” We’ve all heard the phrase “a brand is more than a logo.” While I can’t
2021 strategic communications survey reveals and predicts changes
2021 strategic communications survey reveals and predicts critical changes The 2021 JOTW Strategic Communications Survey was published this summer, revealing and predicting changes in the
How to fill gaps and fulfill communications needs during a time of constant change
How to fill gaps and fulfill communications needs during times of constant change We are all hit daily with posts and tweets and articles and