Internal communications

Communications funnel for enrolled learners

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A comms funnel to help belongingness, retention An idea for institutional communicators. Remember the marketing funnel you used in your recruitment strategy, to get learners to enroll in your institution? It most likely looked like one of these: Awareness Interest Desire Action Awareness Consideration Conversion Loyalty Advocacy Attention Interest Desire Action I have an idea. … Read More

Internal communications

Post-Pandemic: back-to-the-office workplace communications

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Post-Pandemic: back-to-the-office communications As your nonprofit, college, or university begins the roll back into your offices and campuses, don’t let your practice of communicating frequently and clearly with your teams slide. In fact, you may need to concentrate even more on your internal communications. In an earlier post, Why your post-pandemic workplace plan needs an … Read More

Internal communications

Why your post-pandemic workplace plan needs an internal communication plan

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Why your post-pandemic workplace plan needs an internal communication plan Leaders across all sectors are moving their plans into implementation in the coming weeks and months, anticipating a post-pandemic work environment. Organizational design and workplace experts are advising that we’re going to see a hybrid model across the country…enabling more remote work with scheduled days/weeks … Read More